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Weekly - Top 10 to Watch / Selling Like Crazy with Sabri Suby
2/12 - 2/19: Will somebody please beat Josh Brown in follower growth one of these days? :)
Joe Moss
February 19, 2024
Happy Monday!
Last week I saw a Sabri Suby YouTube ad… In case the name doesn’t ring a bell, probably a face will:
I clicked through and bought his “Sell Like Crazy” book for $2.96 in shipping, ignoring the barrage of VSLs, emails, letters (two came in the front cover of the book) I received once in his funnel.
I mean he is good - when his “video sales letter” is playing after purchasing the book, when I hovered over the X to close the browser or the URL bar to go to a different site, a pop-up showed every time encouraging me to keep watching. As a marketer, that stuff is annoying - but also impressive. How far should one go these days to get and then keep attention?
The first paragraph in the book:
“The statistics are grim: 96% of all businesses fail within 10 years, with 80% failing within the first two years…
…Why do so few businesses grow and become profitable? I’ll tell you: The difference is the dedication and drive of the company’s leaders to sharpen and apply the skills that matter.”
The 2nd chapter is all about staying focused on the activities that move the needle. Using the 80/20 rule twice:
20% of activities create 80% of the results… taken a level deeper:
20% of those 20% create 80% of the results…
So: 4% of the work we do creates 64% of our revenue. Maybe we should focus after all?
How are you staying focused these days? Reply and let me know!
So let’s get started! This is from 2/12/24 through today:
Top 10 - LinkedIn Follower Growth
His book is #4 on the Amazon list of most sold Nonfiction books of the week:
ProAdvisorSuite Vendor of the Week
Do More with Less
Not only is PreciseFP a market leader in Client Data Gathering, it also has a Risk Tolerance Questionnaire.
Recently I held a webinar with Nora Gallegos of PreciseFP all about the functionalities of PreciseFP and the Risk Tolerance Questionnaire.
Top 10 - LinkedIn Percentage Growth
Know anyone else that might be interested in these weekly updates? Feel free to forward this email!
Hope you have a great Monday!
Warmly,
Joe Moss
Speaking of sharpening your skills, we launched 2 NEW courses in Conneqtor!
Optimize your LinkedIn profile
Advice from the Pros (some are above ⬆️)
How to Export your LinkedIn connections and start reaching out
Identify your niche (finally, just do it!)
Build your Niche100 (audience hijacking)
Grow your audience
and more!
Click here to learn more.
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